Good background music4/30/2023 ![]() When you start scrolling through songs, especially in our high quality online music library, it can all feel overwhelming. Step two is actually picking the right background music for your videos. Get more valuable insights and training services for managing restaurants at Kiwi.You’re here reading our blog, so we can assume you already know that music is a key ingredient to creating excellent videos that will draw eyes, likes, subscriptions, and purchases. There you have the facts! The right background music does make a difference for your restaurant, it creates an amazing atmosphere and increases sales. Customers spend an average of $55.82 when served with slow-tempo music, compared to $48.62 with fast music. To sum up (literally), gross sales from both food and drink calculations showed quite a difference between the two types of background music. This makes up for the slow-tempo encouraging customers to drink an average of 3.04 drinks more. ![]() The research we’ve been mentioning showed that during the slow background music treatment, $30.47 was spent, compared to $21.62 during the fast-paced music. Turns out slow paced music makes us drink more! Therefore, choose wisely which clientele you want to attract. Like so, more modern restaurants that play such music attract a younger demographic than fine dining restaurants that play quiet background music. It’s only logical, younger people like louder, more upbeat music. Loud background music attracts younger customers The sounds of cutlery and dishes in the restaurant also won’t be a nice sound to eat to. If there is absolutely no music playing, the customers will feel uncomfortable and won’t be able to have decent conversations knowing they’re being listened to by the table nearby. It can presumably even affect the taste of the diners and influence them into thinking the food to be of higher quality. High-volume music increases table turnoverįast tempo music can potentially increase table turnover since customers will eat and drink faster, according to the rhythm of the music.įor a fine dining experience, the music to go for is classical. But they’ll spend equally on food as they would with faster-paced music Even though customers eat slower with slower musicĮven though the amount of money spent on food is relatively the same as they’d pay if they ordered with fast-paced music on.Ĥ. If the music was not as soothing as it was, the wait time would be 20% lower.ģ. When slow-tempo background music played in the restaurant while customers waited for a table, they were willing to wait for an average period of 47 minutes per group of people. Turns out the calming music makes customers more patient. This might be because they like the atmosphere more, however, slow-tempo music might lead to longer waiting time for tables for new customers, which would possibly lead to more customers leaving without even being seated. Upon research, it’s been found that once the customers had been served their food, people experiencing slow-tempo music spent more time at the table (56 minutes), as opposed to those who listened to fast-tempo background music with 45 minutes. Slow-tempo music makes customers stay longer Here are some ways background music influences your restaurant’s customers:ġ. Since studies show that it has such a strong psychological influence over humans and can affect consumer behavior, you must be careful when choosing the background music for your restaurant. It’s good to personify it for example, for a French café, it’s only natural to play relaxing French music. A study has found that background music that matches your brand’s persona lifts restaurant sales by over 9%. In fact, you have a unique opportunity to use the right background music to grow your sales and create a better customer experience. ![]() Music is so powerful that it has the potential to change our mood, energize us or put us to sleep, and you as a restaurant owner don’t want the latter. The tunes your customers hear can make or break their dining experience. Background music is especially important. ![]() And everything matters when it comes to making this experience the best one possible. They go for the experience of having a relaxing time while having their favorite meal. People don’t go to restaurants just for the food.
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |